From the News Bureau
FORD DIVISION of Ford Motor Company
FOR RELEASE MONDAY PM'S, APRIL 13, 1964
|Ford's lively new Mustang combines the styling and features of expensive foreign cars with an American mass-production price, compact economy and traditional Ford quality. Mustang convertibles and hardtops in the new car line feature bucket seats and molded nylon carpeting as standard equipment, with a full-width seat in the rear. Options for the performance-minded include a selection of three V-8 engines with up to 271 horsepower along with 4-speed manual or 3-speed automatic transmission. Luxury options include a center console, power steering and brakes, and air conditioning. The standard hardtop model -- equipped with an economical six-cylinder engine -- will be priced with many economy cars. The new Mustang will be introduced by Ford dealers Friday, April 17.|
|Ford's new Mustang actually is three cars in one, according to Lee A. Iacocca, Ford Motor Company vice president and Ford Division general manager. Starting with the economical, fun-to-drive basic Mustang, the buyer may select options to give him a sports car for street or competition use, or a luxury car geared to either economy or performance. Standard Mustang equipment in both hardtops and convertibles include bucket seats and molded nylon carpeting with a full-width seat in the rear. Options include a selection of three V-8 engines with up to 271 horsepower; 4-speed manual or 3-speed automatic transmission, handling package, center console, power brakes and steering, and air conditioning. Luxury options include a center console, power steering and brakes, and air conditioning. The new Mustang will be introduced by Ford dealers Friday, April 17.|
|Aimed at the fast-growing dimension in American Motoring -- driving for pleasure -- the new Mustang from the Ford Division of Ford Motor Company offers the practicality of a back seat and adequate trunk space in a car comparable in size to the classic two-passenger Thunderbird. Mustang convertible and hardtop models feature -- as standard equipment -- such sports and luxury features as bucket seats, molded nylon carpeting, floor-mounted shift for both manual and automatic transmissions, all-vinyl interior, padded instrument panel, curved side glass and full wheel covers. The new Mustang will be introduced by Ford dealers Friday, April 17.|
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