Heinz Sign Board in Oakland, California Advertising their Exhibit at the Panama-Pacific Exposition, 1915
Add to SetSummary
The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. The company also exhibited its products at world's fairs, regional fairs, and expositions. This large billboard in Oakland, California, advertised the Heinz exhibit at the Panama-Pacific International Exposition held across the bay in San Francisco, California, in 1915.
The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. The company also exhibited its products at world's fairs, regional fairs, and expositions. This large billboard in Oakland, California, advertised the Heinz exhibit at the Panama-Pacific International Exposition held across the bay in San Francisco, California, in 1915.
Artifact
Photographic print
Subject Date
26 April 1915
Creators
Keywords
United States, California, Oakland
Panama-Pacific International Exposition (1915 : San Francisco, Calif.)
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
53.41.646
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Paper (Fiber product)
Technique
Gelatin silver process
Color
Sepia (Color)
Dimensions
Height: 4.625 in
Width: 6.5 in
Inscriptions
written on back: 13th & Harrison / around corner from / Oakland Hotel / Oakland, California / 10 x 25 stamp on back reads: H. J. H. C. Matting Dept. / Apr / 26 / 1915
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