Advertising Poster, "Good Fun, Good Food, Curtiss Baby Ruth Candy," circa 1950
Add to SetSummary
In 1921, the Curtiss Candy Company introduced the Baby Ruth. The five-cent, chocolate-covered caramel and peanut bar became a sales success -- aided by the name's similarity to baseball star George Herman "Babe" Ruth. The company denied the fortuitous connection insisting they named the candy bar for former President Grover Cleveland's daughter. Whatever the name's origin, Curtiss had a hit.
In 1921, the Curtiss Candy Company introduced the Baby Ruth. The five-cent, chocolate-covered caramel and peanut bar became a sales success -- aided by the name's similarity to baseball star George Herman "Babe" Ruth. The company denied the fortuitous connection insisting they named the candy bar for former President Grover Cleveland's daughter. Whatever the name's origin, Curtiss had a hit.
Artifact
Poster
Date Made
circa 1950
Subject Date
circa 1950
Collection Title
Location
Not on exhibit to the public.
Object ID
2008.9.1
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Lithography
Color
Multicolored
Dimensions
Height: 14 in
Width: 9 in