Advertisement, "She Drives a Duesenberg," 1935
Add to SetSummary
Luxury automakers often preferred to let their cars speak for themselves. The companies favored brief, understated taglines in their advertisements. Duesenberg had a prime example in its "He/She drives a Duesenberg" campaign. People were depicted in regal settings that projected wealth and good taste. The ads implied that Duesenberg ownership was a marker of high status.
Luxury automakers often preferred to let their cars speak for themselves. The companies favored brief, understated taglines in their advertisements. Duesenberg had a prime example in its "He/She drives a Duesenberg" campaign. People were depicted in regal settings that projected wealth and good taste. The ads implied that Duesenberg ownership was a marker of high status.
Artifact
Advertisement
Date Made
1935
Subject Date
1935
Creators
Place of Creation
United States, Indiana, Indianapolis
Creator Notes
Original artwork by Paul Gerding. Advertisement made for Duesenberg, Inc., Indianapolis, Indiana
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
91.0.178.1101
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Black-and-white (Colors)
Dimensions
Height: 13.875 in
Width: 11.125 in
Inscriptions
Artist's signature printed as part of image: PAUL GERDING
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