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- "Big City Brand Mountain Bartlett Pears," 1940-1950 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Big City Brand Mountain Bartlett Pears, were created to attract grocers purchasing goods from wholesale markets.
- 1940-1950
- Collections - Artifact
"Big City Brand Mountain Bartlett Pears," 1940-1950
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Big City Brand Mountain Bartlett Pears, were created to attract grocers purchasing goods from wholesale markets.
- Crate Label, "Pioneer Special Pack Brand California Pears," 1940-1950 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Pioneer Special Pack Brand California Pears, were created to attract grocers purchasing goods from wholesale markets.
- 1940-1950
- Collections - Artifact
Crate Label, "Pioneer Special Pack Brand California Pears," 1940-1950
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Pioneer Special Pack Brand California Pears, were created to attract grocers purchasing goods from wholesale markets.
- Crate Label, "Capital Pak Brand California Green Asparagus," 1940-1950 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Capital Pak Brand California Green Asparagus, were created to attract grocers purchasing goods from wholesale markets.
- 1940-1950
- Collections - Artifact
Crate Label, "Capital Pak Brand California Green Asparagus," 1940-1950
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Capital Pak Brand California Green Asparagus, were created to attract grocers purchasing goods from wholesale markets.