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- Invoice from F. & J. Heinz, June 14, 1888 - After having to close his first business in 1875, entrepreneur H.J. Heinz persuaded family members to open a new business called F. & J. Heinz in 1876. H.J. Heinz ran the company behind the scenes while rebuilding his reputation. Within several years, the company flourished, opening branches across the Midwest. This invoice from 1888 shows several of the company's branches.
- June 14, 1888
- Collections - Artifact
Invoice from F. & J. Heinz, June 14, 1888
After having to close his first business in 1875, entrepreneur H.J. Heinz persuaded family members to open a new business called F. & J. Heinz in 1876. H.J. Heinz ran the company behind the scenes while rebuilding his reputation. Within several years, the company flourished, opening branches across the Midwest. This invoice from 1888 shows several of the company's branches.
- Advertising Layout for Heinz "57" Logo, 1920-1930 - The H.J. Heinz Company marketed its products everywhere from stores to various publications and even on streetcars. This advertising layout represents one of the steps in the marketing process in which the drawing or illustration, size, color, and arrangement are taken into consideration before the final advertisement is created. This layout was utilized in advertising to promote Heinz's famous "57 Varieties".
- 1920-1930
- Collections - Artifact
Advertising Layout for Heinz "57" Logo, 1920-1930
The H.J. Heinz Company marketed its products everywhere from stores to various publications and even on streetcars. This advertising layout represents one of the steps in the marketing process in which the drawing or illustration, size, color, and arrangement are taken into consideration before the final advertisement is created. This layout was utilized in advertising to promote Heinz's famous "57 Varieties".
- Drawing of the H. J. Heinz Standard Pickle Advertising Logo, 1923 - The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. By 1900, Heinz had created a strong brand identity and became a household name. The signature pickle seen here is the iconic advertising symbol of the Heinz brand.
- 1923
- Collections - Artifact
Drawing of the H. J. Heinz Standard Pickle Advertising Logo, 1923
The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. By 1900, Heinz had created a strong brand identity and became a household name. The signature pickle seen here is the iconic advertising symbol of the Heinz brand.
- Photograph Album of Heinz Company Ground and Electric Signs, 1908-1945 - Company scrapbooks are often reminders of the company's history, significant moments in time, and the employees who worked there. This album, compiled by the H. J. Heinz Company, includes photographs of various ground and electric signs. Heinz never missed an opportunity to promote his products. These signs were erected to encourage customers to buy his products and contributed in making Heinz a household name.
- 1908-1945
- Collections - Artifact
Photograph Album of Heinz Company Ground and Electric Signs, 1908-1945
Company scrapbooks are often reminders of the company's history, significant moments in time, and the employees who worked there. This album, compiled by the H. J. Heinz Company, includes photographs of various ground and electric signs. Heinz never missed an opportunity to promote his products. These signs were erected to encourage customers to buy his products and contributed in making Heinz a household name.
- Can Label, "Del Monte Sliced Yellow Cling Peaches," 1920-1935 - Manufacturers of similar products sought ways to make their companies' goods stand out on store shelves. Some companies established a uniform label design for their multi-product offerings -- a strategy which helped customers distinguish one brand over another. Del Monte Brand products were identified by the company's characteristic green label and its signature "shield" logo. These design features are still found on Del Monte products today.
- 1920-1935
- Collections - Artifact
Can Label, "Del Monte Sliced Yellow Cling Peaches," 1920-1935
Manufacturers of similar products sought ways to make their companies' goods stand out on store shelves. Some companies established a uniform label design for their multi-product offerings -- a strategy which helped customers distinguish one brand over another. Del Monte Brand products were identified by the company's characteristic green label and its signature "shield" logo. These design features are still found on Del Monte products today.
- "The Great International Cosmic Hardware Store," 1973 -
- 1973
- Collections - Artifact
"The Great International Cosmic Hardware Store," 1973
- Can Label, "President Brand Spinach," 1920-1940 - Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for President Brand Spinach, helped catch the attention of potential customers -- hopefully encouraging them to purchase the company's product rather than that of a competitor.
- 1920-1940
- Collections - Artifact
Can Label, "President Brand Spinach," 1920-1940
Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for President Brand Spinach, helped catch the attention of potential customers -- hopefully encouraging them to purchase the company's product rather than that of a competitor.
- Label, "Heinz, Noble & Company Brand Sauce Product," circa 1875 - In 1869, entrepreneur H.J. Heinz entered the processed food business with L.C. Noble selling products under the Anchor Brand. Horseradish was their first product, quickly followed by celery sauce and pickled cucumbers (pickles today) among other pickled foods and condiments. In 1872, L.C. Noble's brother joined the partnership and the company's name officially became Heinz, Noble & Co. until it went bankrupt in 1875.
- circa 1875
- Collections - Artifact
Label, "Heinz, Noble & Company Brand Sauce Product," circa 1875
In 1869, entrepreneur H.J. Heinz entered the processed food business with L.C. Noble selling products under the Anchor Brand. Horseradish was their first product, quickly followed by celery sauce and pickled cucumbers (pickles today) among other pickled foods and condiments. In 1872, L.C. Noble's brother joined the partnership and the company's name officially became Heinz, Noble & Co. until it went bankrupt in 1875.
- Label, "Heinz & Noble Brand English Chow Chow," 1869-1872 - In 1869, entrepreneur H.J. Heinz entered the processed food business with L.C. Noble to form Heinz & Noble. Horseradish was their first product, quickly followed by celery sauce and pickled cucumbers (pickles today). The company's product line continued to expand to include other varieties of pickled foods and condiments, like English Chow Chow.
- 1869-1872
- Collections - Artifact
Label, "Heinz & Noble Brand English Chow Chow," 1869-1872
In 1869, entrepreneur H.J. Heinz entered the processed food business with L.C. Noble to form Heinz & Noble. Horseradish was their first product, quickly followed by celery sauce and pickled cucumbers (pickles today). The company's product line continued to expand to include other varieties of pickled foods and condiments, like English Chow Chow.
- Label, "H. J. Heinz Brand Distilled White Vinegar," 1888-1940 - Manufacturers of similar products sought ways to make their companies' goods stand out on store shelves. Some companies established a uniform label design for their multi-product offerings -- a strategy which helped customers distinguish one brand over another. H.J. Heinz products were identified by the famous Heinz pickle and signature "keystone" logo. These design features are still found on Heinz products today.
- 1888-1940
- Collections - Artifact
Label, "H. J. Heinz Brand Distilled White Vinegar," 1888-1940
Manufacturers of similar products sought ways to make their companies' goods stand out on store shelves. Some companies established a uniform label design for their multi-product offerings -- a strategy which helped customers distinguish one brand over another. H.J. Heinz products were identified by the famous Heinz pickle and signature "keystone" logo. These design features are still found on Heinz products today.