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- Open Parts Bins, Illustration for Ford Service Merchandising Bulletin, February 1939 - Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- February 10, 1939
- Collections - Artifact
Open Parts Bins, Illustration for Ford Service Merchandising Bulletin, February 1939
Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- Service Station Accessories Display, Illustration for Ford Merchandising Bulletin, March 1939 - Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- March 16, 1939
- Collections - Artifact
Service Station Accessories Display, Illustration for Ford Merchandising Bulletin, March 1939
Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- Ford Motor Company Service Department Display at the 1935-1936 San Diego World's Fair -
- April 04, 1935
- Collections - Artifact
Ford Motor Company Service Department Display at the 1935-1936 San Diego World's Fair
- Service Attendant Washing Ford V-8 Car, March 1938 - Ford service attendants were expected to represent and uphold the company's high standards. Careful training, regular service bulletins, and specialized tools and equipment all helped these technicians in their work. Washing a customer's car during a service appointment reinforced the idea that a Ford garage was a clean and well-run establishment.
- March 25, 1938
- Collections - Artifact
Service Attendant Washing Ford V-8 Car, March 1938
Ford service attendants were expected to represent and uphold the company's high standards. Careful training, regular service bulletins, and specialized tools and equipment all helped these technicians in their work. Washing a customer's car during a service appointment reinforced the idea that a Ford garage was a clean and well-run establishment.
- Super Service Station Drawings by Albert Kahn Inc., May 1935 - In the 1930s, Ford Motor Company promoted the "Super Service Station" concept for its franchisee dealers. These stations provided one-stop shopping for motorists by selling gasoline, motor oil, parts, and accessories along with new Ford vehicles. The stations also provided service and repairs. Albert Kahn Associates prepared this drawing. Kahn designed many of Ford Motor Company's key buildings.
- May 15, 1935
- Collections - Artifact
Super Service Station Drawings by Albert Kahn Inc., May 1935
In the 1930s, Ford Motor Company promoted the "Super Service Station" concept for its franchisee dealers. These stations provided one-stop shopping for motorists by selling gasoline, motor oil, parts, and accessories along with new Ford vehicles. The stations also provided service and repairs. Albert Kahn Associates prepared this drawing. Kahn designed many of Ford Motor Company's key buildings.
- Ford V-8 DeLuxe Coupe (3W) at a Service Station, February 1935 - Ford Motor Company's 1935 models received a new lower and more streamlined look. Fenders were rounded and the side hood louvers were given four horizontal brightwork strips. Parking lamps were made integral with the headlamps, and the headlamp shells were painted to match the body color. Total production for the calendar year was 942,439 units.
- February 04, 1935
- Collections - Artifact
Ford V-8 DeLuxe Coupe (3W) at a Service Station, February 1935
Ford Motor Company's 1935 models received a new lower and more streamlined look. Fenders were rounded and the side hood louvers were given four horizontal brightwork strips. Parking lamps were made integral with the headlamps, and the headlamp shells were painted to match the body color. Total production for the calendar year was 942,439 units.
- Ford V-8 Car at Service Station, February 1935 - Ford Motor Company's 1935 models received a new lower and more streamlined look. Fenders were rounded and the side hood louvers were given four horizontal brightwork strips. Parking lamps were made integral with the headlamps, and the headlamp shells were painted to match the body color. Total production for the calendar year was 942,439 units.
- February 07, 1935
- Collections - Artifact
Ford V-8 Car at Service Station, February 1935
Ford Motor Company's 1935 models received a new lower and more streamlined look. Fenders were rounded and the side hood louvers were given four horizontal brightwork strips. Parking lamps were made integral with the headlamps, and the headlamp shells were painted to match the body color. Total production for the calendar year was 942,439 units.
- Service Garage Lubrication Station, Illustration in April 1939 Ford Merchandising Bulletin - Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- May 05, 1939
- Collections - Artifact
Service Garage Lubrication Station, Illustration in April 1939 Ford Merchandising Bulletin
Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- Healeyized Service Station, Illustration in November Merchandising Bulletin, 1938 - Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- November 21, 1938
- Collections - Artifact
Healeyized Service Station, Illustration in November Merchandising Bulletin, 1938
Ford Motor Company published regular merchandising bulletins to ensure consistent branding, marketing and service throughout its dealer network. Each bulletin provided guidance on topics like showroom displays, sales techniques and strategies, and updates to Ford, Mercury and Lincoln vehicles and accessories. General sales figures were often published, as were profiles of successful dealerships.
- Truck Wheel and Tire, November 1937 - In 1937, Ford Motor Company created a series of photographs showing the process of removing a truck tire from its wheel. At the time, most tires still relied on a separate inner tube to maintain pressure and shape. Replacing a damaged tube meant manipulating the tire's bead along the wheel rim with a tire iron, a foot, and much determination.
- November 19, 1937
- Collections - Artifact
Truck Wheel and Tire, November 1937
In 1937, Ford Motor Company created a series of photographs showing the process of removing a truck tire from its wheel. At the time, most tires still relied on a separate inner tube to maintain pressure and shape. Replacing a damaged tube meant manipulating the tire's bead along the wheel rim with a tire iron, a foot, and much determination.