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- Sales Brochure, "Coming Soon the 1966 Toyota Corona" - Toyota promoted its 1966 Corona as a family-sized sedan with sports car action in this sales brochure. The Corona's and other Toyota vehicles' performance and reliability continued to attract American buyers. By the mid-1970s, Toyota was the number one import brand in the United States.
- 1966
- Collections - Artifact
Sales Brochure, "Coming Soon the 1966 Toyota Corona"
Toyota promoted its 1966 Corona as a family-sized sedan with sports car action in this sales brochure. The Corona's and other Toyota vehicles' performance and reliability continued to attract American buyers. By the mid-1970s, Toyota was the number one import brand in the United States.
- Toyota Town Dealership, New Castle, Delaware, circa 1965 - Japanese automobile exports to the U.S. were hampered in the 1950s by a lack of dealerships beyond the West Coast. By the early 1970s, Toyota had established eastern dealerships, like this one in New Castle, Delaware.
- circa 1965
- Collections - Artifact
Toyota Town Dealership, New Castle, Delaware, circa 1965
Japanese automobile exports to the U.S. were hampered in the 1950s by a lack of dealerships beyond the West Coast. By the early 1970s, Toyota had established eastern dealerships, like this one in New Castle, Delaware.
- Toyota Advertisement, 1993, "To Its Long List of Safety Firsts, the Toyota Previa Now Proudly Adds a Second" - Airbags first appeared in automobiles in the mid-1970s, and they became widespread in the 1990s. In a crash, a gas propellent quickly inflates a nylon bag that cushions and restrains a person during impact. Airbags are "passive" restraints because, unlike seat belts that must be fastened, they require no effort from vehicle occupants in order to work.
- 1993
- Collections - Artifact
Toyota Advertisement, 1993, "To Its Long List of Safety Firsts, the Toyota Previa Now Proudly Adds a Second"
Airbags first appeared in automobiles in the mid-1970s, and they became widespread in the 1990s. In a crash, a gas propellent quickly inflates a nylon bag that cushions and restrains a person during impact. Airbags are "passive" restraints because, unlike seat belts that must be fastened, they require no effort from vehicle occupants in order to work.