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- Cheer, No-Rinse Marvel, 1950-1955 - Procter & Gamble introduced Cheer detergent in 1950, following up on its highly successful product Tide. Cheer was recognized for its distinctive blue granules that claimed to make clothes whiter by performing the extra cleaning process that bluing had done. The design on this box is cheerful in itself--with three billowy shapes reminiscent of sheets blowing in the breeze.

- 1950-1955
- Collections - Artifact
Cheer, No-Rinse Marvel, 1950-1955
Procter & Gamble introduced Cheer detergent in 1950, following up on its highly successful product Tide. Cheer was recognized for its distinctive blue granules that claimed to make clothes whiter by performing the extra cleaning process that bluing had done. The design on this box is cheerful in itself--with three billowy shapes reminiscent of sheets blowing in the breeze.
- Surf Detergent, 1950-1959 -

- 1950-1959
- Collections - Artifact
Surf Detergent, 1950-1959
- Duz Granulated Soap, 1947-1953 -

- 1947-1953
- Collections - Artifact
Duz Granulated Soap, 1947-1953
- Surf Detergent, Hard Water Suds Sensation, 1950-1959 -

- 1950-1959
- Collections - Artifact
Surf Detergent, Hard Water Suds Sensation, 1950-1959
- Chipso Quick Suds, 1940-1949 -

- 1940-1949
- Collections - Artifact
Chipso Quick Suds, 1940-1949
- Ivory Snow, 1950-1959 -

- 1950-1959
- Collections - Artifact
Ivory Snow, 1950-1959
- Fels Naptha Soap Granulets, 1945-1955 -

- 1945-1955
- Collections - Artifact
Fels Naptha Soap Granulets, 1945-1955
- Fels Naptha Soap Granules, 1958-1964 -

- 1958-1964
- Collections - Artifact
Fels Naptha Soap Granules, 1958-1964
- Oxydol, The Complete Household Soap, 1935-1949 -

- 1935-1949
- Collections - Artifact
Oxydol, The Complete Household Soap, 1935-1949
- Ivory Snow, 1932-1940 -

- 1932-1940
- Collections - Artifact
Ivory Snow, 1932-1940