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- Crate Label, "Stafford's Blacks Brand Grapes," circa 1930 - Lithographers created colorful, eye-catching labels to help sell products. Designs often featured popular themes or motifs; some also reflected the prejudices of the time. Illustrators often depicted African-Americans in comical situations -- like this boy wearing a colander as a hat. These images dehumanized African Americans and affirmed the discriminatory biases many white Americans held.
- circa 1930
- Collections - Artifact
Crate Label, "Stafford's Blacks Brand Grapes," circa 1930
Lithographers created colorful, eye-catching labels to help sell products. Designs often featured popular themes or motifs; some also reflected the prejudices of the time. Illustrators often depicted African-Americans in comical situations -- like this boy wearing a colander as a hat. These images dehumanized African Americans and affirmed the discriminatory biases many white Americans held.
- Crate Label, "Barosso Brand California Green Asparagus," circa 1950 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Barosso Brand California Green Asparagus, were created to attract grocers purchasing goods from wholesale markets.
- circa 1950
- Collections - Artifact
Crate Label, "Barosso Brand California Green Asparagus," circa 1950
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Barosso Brand California Green Asparagus, were created to attract grocers purchasing goods from wholesale markets.
- Crate Label, "Capital Pak Brand California Green Asparagus," 1940-1950 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Capital Pak Brand California Green Asparagus, were created to attract grocers purchasing goods from wholesale markets.
- 1940-1950
- Collections - Artifact
Crate Label, "Capital Pak Brand California Green Asparagus," 1940-1950
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Capital Pak Brand California Green Asparagus, were created to attract grocers purchasing goods from wholesale markets.
- Crate Label, "Lion Brand Vegetables," 1925 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Lion Brand Vegetables, were created to attract grocers purchasing goods from wholesale markets.
- 1925
- Collections - Artifact
Crate Label, "Lion Brand Vegetables," 1925
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Lion Brand Vegetables, were created to attract grocers purchasing goods from wholesale markets.
- Crate Label, "Capital Pak Brand Bartlett Pears," 1940-1950 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Capital Pak Brand Bartlett Pears, were created to attract grocers purchasing goods from wholesale markets.
- 1940-1950
- Collections - Artifact
Crate Label, "Capital Pak Brand Bartlett Pears," 1940-1950
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Capital Pak Brand Bartlett Pears, were created to attract grocers purchasing goods from wholesale markets.