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- "Have A Happy Day! Dairy Queen" Button, 1978-1984 - The first Dairy Queen restaurant opened in Joliet, Illinois, in 1940. Since then, the company expanded with franchises offering fast food and brand-named frozen dairy products, including Dilly Bars, Peanut Buster Parfaits, and Blizzards. Many customers remember the signature curly top on Dairy Queen soft-serve ice cream cones. A franchise employee wore this button in the late 1970s and early 1980s.

- 1978-1984
- Collections - Artifact
"Have A Happy Day! Dairy Queen" Button, 1978-1984
The first Dairy Queen restaurant opened in Joliet, Illinois, in 1940. Since then, the company expanded with franchises offering fast food and brand-named frozen dairy products, including Dilly Bars, Peanut Buster Parfaits, and Blizzards. Many customers remember the signature curly top on Dairy Queen soft-serve ice cream cones. A franchise employee wore this button in the late 1970s and early 1980s.
- Dairy Queen Token, circa 1980 - The first Dairy Queen restaurant opened in Joliet, Illinois, in 1940. Since then, the company expanded with franchises offering fast food and brand-named frozen dairy products, including Dilly Bars, Peanut Buster Parfaits, and Blizzards. Many customers remember the signature curly top on Dairy Queen soft-serve ice cream cones. Customers could redeem this promotional token for a free or discounted frozen treat.

- circa 1980
- Collections - Artifact
Dairy Queen Token, circa 1980
The first Dairy Queen restaurant opened in Joliet, Illinois, in 1940. Since then, the company expanded with franchises offering fast food and brand-named frozen dairy products, including Dilly Bars, Peanut Buster Parfaits, and Blizzards. Many customers remember the signature curly top on Dairy Queen soft-serve ice cream cones. Customers could redeem this promotional token for a free or discounted frozen treat.
- Dairy Queen T-Shirt, circa 1984 - Dairy Queen opened its first store in 1940, specializing in frozen dairy products. The fast-food franchise expanded its menu in the late 1950s, offering hamburgers and other hot foods. In 1979, Dairy Queen trademarked the slogan "More Burger than Bun," which touted the size of its burgers compared to the bun. The company produced branded t-shirts like this for its employees to wear.

- circa 1984
- Collections - Artifact
Dairy Queen T-Shirt, circa 1984
Dairy Queen opened its first store in 1940, specializing in frozen dairy products. The fast-food franchise expanded its menu in the late 1950s, offering hamburgers and other hot foods. In 1979, Dairy Queen trademarked the slogan "More Burger than Bun," which touted the size of its burgers compared to the bun. The company produced branded t-shirts like this for its employees to wear.
- Dairy Queen Uniform Blouse, Worn by Laura Gentry, 1978 - Teenagers often gain work experience at fast-food restaurants, and part of the job is wearing a uniform representing the company brand. Laura Gentry wore this uniform when working at the Dairy Queen in Harvester, Missouri, as a senior in high school and later in college. Her hard work tackling all aspects of the job paved the way for her future career in accounting.

- 1978-1984
- Collections - Artifact
Dairy Queen Uniform Blouse, Worn by Laura Gentry, 1978
Teenagers often gain work experience at fast-food restaurants, and part of the job is wearing a uniform representing the company brand. Laura Gentry wore this uniform when working at the Dairy Queen in Harvester, Missouri, as a senior in high school and later in college. Her hard work tackling all aspects of the job paved the way for her future career in accounting.