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- "Ford and Advertising," 1936 - In the mid-1930s, Outdoor Advertising Incorporated partnered with Ford Motor Company on a series of roadside billboards promoting Ford V-8 automobiles. This booklet, prepared by Outdoor Advertising, described the campaign and the connection between the ads and the growth in Ford's sales. Sample billboards were reproduced, including one with racial stereotypes that were prevalent at the time.
- 1936
- Collections - Artifact
"Ford and Advertising," 1936
In the mid-1930s, Outdoor Advertising Incorporated partnered with Ford Motor Company on a series of roadside billboards promoting Ford V-8 automobiles. This booklet, prepared by Outdoor Advertising, described the campaign and the connection between the ads and the growth in Ford's sales. Sample billboards were reproduced, including one with racial stereotypes that were prevalent at the time.