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- Can Label, "Red Moon Brand Mellow Sweet Peas," 1920-1930 - Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for Red Moon Brand Mellow Sweet Peas, helped catch the attention of potential customers - hopefully encouraging them to purchase the company's product rather than that of a competitor.
- 1920-1930
- Collections - Artifact
Can Label, "Red Moon Brand Mellow Sweet Peas," 1920-1930
Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for Red Moon Brand Mellow Sweet Peas, helped catch the attention of potential customers - hopefully encouraging them to purchase the company's product rather than that of a competitor.
- Can Label, "Squaw Brand Choice Sifted Peas," circa 1910 - Food companies in the early 1900s used colorful, eye-catching labels to attract potential customers. This label depicts a Native American woman--a romanticized image used to appeal to non-Native shoppers. Though the brand name has roots in the Algonquin language, the word's appropriation and misuse by non-Native speaking Americans over the years have twisted the name into a term used to disparage Indigenous women.
- circa 1910
- Collections - Artifact
Can Label, "Squaw Brand Choice Sifted Peas," circa 1910
Food companies in the early 1900s used colorful, eye-catching labels to attract potential customers. This label depicts a Native American woman--a romanticized image used to appeal to non-Native shoppers. Though the brand name has roots in the Algonquin language, the word's appropriation and misuse by non-Native speaking Americans over the years have twisted the name into a term used to disparage Indigenous women.