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- Auburn Hubcap, 1925-1930 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- 1925-1930
- Collections - Artifact
Auburn Hubcap, 1925-1930
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Auburn Automobile Emblem, circa 1925 - An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to <em>our</em> identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- circa 1925
- Collections - Artifact
Auburn Automobile Emblem, circa 1925
An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to our identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- Auburn Model 12 Hubcap, 1932-1933 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- 1932-1933
- Collections - Artifact
Auburn Model 12 Hubcap, 1932-1933
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Auburn Motometer, circa 1925 - Automobiles often came without temperature gauges before the early 1930s, so enterprising manufacturers sold aftermarket motometers. Mounted on a car's radiator, these devices measured and displayed coolant water vapor temperature, notifying drivers if their automobiles were in danger of overheating. Moto-Meter Co. Inc. dominated the American market, producing the popular Boyce motometer and others featuring an automotive manufacturer's name or logo.
- circa 1925
- Collections - Artifact
Auburn Motometer, circa 1925
Automobiles often came without temperature gauges before the early 1930s, so enterprising manufacturers sold aftermarket motometers. Mounted on a car's radiator, these devices measured and displayed coolant water vapor temperature, notifying drivers if their automobiles were in danger of overheating. Moto-Meter Co. Inc. dominated the American market, producing the popular Boyce motometer and others featuring an automotive manufacturer's name or logo.
- Auburn Hubcap, 1925-1930 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- 1925-1930
- Collections - Artifact
Auburn Hubcap, 1925-1930
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- 1930 Auburn Convertible Sedan - The Auburn Automobile Company, based in namesake Auburn, Indiana, built its first car in 1900. The firm was a moderate success until Errett Lobban Cord took the helm in 1924. He gave the Auburn modern styling and advanced engineering, and he turned the mid-priced car into a genuine hit. The Great Depression reversed Cord's sales gains and Auburn folded in 1937.
- 1930
- Collections - Artifact
1930 Auburn Convertible Sedan
The Auburn Automobile Company, based in namesake Auburn, Indiana, built its first car in 1900. The firm was a moderate success until Errett Lobban Cord took the helm in 1924. He gave the Auburn modern styling and advanced engineering, and he turned the mid-priced car into a genuine hit. The Great Depression reversed Cord's sales gains and Auburn folded in 1937.
- Auburn Hubcap, 1918-1924 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- 1918-1924
- Collections - Artifact
Auburn Hubcap, 1918-1924
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.