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- Best Western Motel Sign, circa 1950 - The Best Western "chain" was created in 1946 by M.K. Guertin of Long Beach, California, who was inspired by the loosely organized motel associations and referral chains that cooperated in upgrades of their properties. But Best Western, run as an incorporated business, was much more successful. Best Western motels, to display a sign like this, abided by agreed-upon standards.
- circa 1950
- Collections - Artifact
Best Western Motel Sign, circa 1950
The Best Western "chain" was created in 1946 by M.K. Guertin of Long Beach, California, who was inspired by the loosely organized motel associations and referral chains that cooperated in upgrades of their properties. But Best Western, run as an incorporated business, was much more successful. Best Western motels, to display a sign like this, abided by agreed-upon standards.
- Complimentary Complexion Soap from Best Western Hotels, 1980-1999 - Best Western, founded in 1946, was the most successful referral chain motel system in the United States. Members were required to maintain their facilities and service levels to a high standard, verified by regular inspections. In exchange, they received wide promotion; discounted prices on insurance, furnishings and supplies; and professional support in everything from accounting to interior design.
- 1980-1999
- Collections - Artifact
Complimentary Complexion Soap from Best Western Hotels, 1980-1999
Best Western, founded in 1946, was the most successful referral chain motel system in the United States. Members were required to maintain their facilities and service levels to a high standard, verified by regular inspections. In exchange, they received wide promotion; discounted prices on insurance, furnishings and supplies; and professional support in everything from accounting to interior design.
- Complimentary Complexion Soap from Best Western Hotels, 1980-1989 - Best Western, founded in 1946, was the most successful referral chain motel system in the United States. Members were required to maintain their facilities and service levels to a high standard, verified by regular inspections. In exchange, they received wide promotion; discounted prices on insurance, furnishings and supplies; and professional support in everything from accounting to interior design.
- 1980-1989
- Collections - Artifact
Complimentary Complexion Soap from Best Western Hotels, 1980-1989
Best Western, founded in 1946, was the most successful referral chain motel system in the United States. Members were required to maintain their facilities and service levels to a high standard, verified by regular inspections. In exchange, they received wide promotion; discounted prices on insurance, furnishings and supplies; and professional support in everything from accounting to interior design.
- "Bring More Highway Travelers to Your Motel," circa 1950 - Americans needed a place to stay overnight as they traveled down the expanding post-World War II highway system. This advertisement urged motel owners who belonged to the Best Western membership association to purchase roadside signs directing travelers to their establishments.
- circa 1950
- Collections - Artifact
"Bring More Highway Travelers to Your Motel," circa 1950
Americans needed a place to stay overnight as they traveled down the expanding post-World War II highway system. This advertisement urged motel owners who belonged to the Best Western membership association to purchase roadside signs directing travelers to their establishments.