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- Lunchbox & Thermos, Hopalong Cassidy, 1950 - The first pictorial lunchboxes, introduced in 1950, featured Hopalong Cassidy. Since then, generations of children have proudly sported pictorial images of their favorite television shows, movies, and celebrities on the sides of their school lunchboxes. The Hopalong Cassidy lunchbox was a hit for Aladdin Industries, with unit sales increasing in just one year from 50,000 to 600,000.
- 1950
- Collections - Artifact
Lunchbox & Thermos, Hopalong Cassidy, 1950
The first pictorial lunchboxes, introduced in 1950, featured Hopalong Cassidy. Since then, generations of children have proudly sported pictorial images of their favorite television shows, movies, and celebrities on the sides of their school lunchboxes. The Hopalong Cassidy lunchbox was a hit for Aladdin Industries, with unit sales increasing in just one year from 50,000 to 600,000.