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- Mothers Against Drunk Driving Button, 1980-1990 - Mothers Against Drunk Driving (MADD) helped change American attitudes about drunk driving. Formed in 1980, MADD advocates for traffic safety and victim's rights legislation. Their efforts helped push down drunk driving-related traffic deaths. In the late 1980s, 7-Eleven helped distribute red ribbons -- part of the Tie One On For Safety campaign -- to remind the public to drive safe and sober.

- 1980-1990
- Collections - Artifact
Mothers Against Drunk Driving Button, 1980-1990
Mothers Against Drunk Driving (MADD) helped change American attitudes about drunk driving. Formed in 1980, MADD advocates for traffic safety and victim's rights legislation. Their efforts helped push down drunk driving-related traffic deaths. In the late 1980s, 7-Eleven helped distribute red ribbons -- part of the Tie One On For Safety campaign -- to remind the public to drive safe and sober.
- Mothers Against Drunk Driving Key Ring, 1980-1995 - Mothers Against Drunk Driving (MADD) helped change American attitudes about drunk driving. Formed in 1980, MADD advocates for traffic safety and victim's rights legislation. Their efforts helped push down drunk driving-related traffic deaths. Backers of MADD show their support by using materials, like this keychain, promoting the organization and its mission.

- 1980-1995
- Collections - Artifact
Mothers Against Drunk Driving Key Ring, 1980-1995
Mothers Against Drunk Driving (MADD) helped change American attitudes about drunk driving. Formed in 1980, MADD advocates for traffic safety and victim's rights legislation. Their efforts helped push down drunk driving-related traffic deaths. Backers of MADD show their support by using materials, like this keychain, promoting the organization and its mission.
- Damaged Car Following an Accident, Michigan, 1930-1945 - Automobiles are fast, powerful, and potentially dangerous. Accidents like the wreck pictured here became more commonplace as automotive speeds and the number of drivers on American roads rapidly increased in the 20th century. Eventually, manufacturers, governments, and drivers themselves were compelled to improve automotive safety.

- 1930-1945
- Collections - Artifact
Damaged Car Following an Accident, Michigan, 1930-1945
Automobiles are fast, powerful, and potentially dangerous. Accidents like the wreck pictured here became more commonplace as automotive speeds and the number of drivers on American roads rapidly increased in the 20th century. Eventually, manufacturers, governments, and drivers themselves were compelled to improve automotive safety.
- Book, "America Gets MADD!," 1990 - Drunk driving victim Micky Sadoff published this book outlining the grassroots history of Mothers Against Drunk Driving (MADD). The non-profit began as an effort to stop drunk driving and support its victims. MADD's <em>Project Red Ribbon</em>, later <em>Tie One On For Safety</em>, encouraged drivers to display red ribbons on vehicles as a public pledge to safe, sober driving.

- 1980-1990
- Collections - Artifact
Book, "America Gets MADD!," 1990
Drunk driving victim Micky Sadoff published this book outlining the grassroots history of Mothers Against Drunk Driving (MADD). The non-profit began as an effort to stop drunk driving and support its victims. MADD's Project Red Ribbon, later Tie One On For Safety, encouraged drivers to display red ribbons on vehicles as a public pledge to safe, sober driving.