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- Trade Card for Merchant's Gargling Oil and Watchmaker D.E. Hoxie, 1870-1900 - Dr. George Merchant founded the Merchant's Gargling Oil Company in 1833 in Lockport, New York. The company claimed the liniment (not really for "gargling") eased a variety of aches and pains common to "man and beast"--it bottled one version for humans and another for animals. In the late 1800s, the company used almanacs, songbooks, and trade cards to advertise its product.
- 1870-1900
- Collections - Artifact
Trade Card for Merchant's Gargling Oil and Watchmaker D.E. Hoxie, 1870-1900
Dr. George Merchant founded the Merchant's Gargling Oil Company in 1833 in Lockport, New York. The company claimed the liniment (not really for "gargling") eased a variety of aches and pains common to "man and beast"--it bottled one version for humans and another for animals. In the late 1800s, the company used almanacs, songbooks, and trade cards to advertise its product.
- Trade Card for D.E. Hoxie, Jeweler and Watchmaker, 1870-1900 - In the last third of the nineteenth century, an unprecedented variety of consumer goods and services flooded the American market. Advertisers, armed with new methods of color printing, bombarded potential customers with trade cards. Americans enjoyed and often saved the vibrant little advertisements found in product packages or distributed by local merchants. Many survive as historical records of commercialism in the United States.
- 1870-1900
- Collections - Artifact
Trade Card for D.E. Hoxie, Jeweler and Watchmaker, 1870-1900
In the last third of the nineteenth century, an unprecedented variety of consumer goods and services flooded the American market. Advertisers, armed with new methods of color printing, bombarded potential customers with trade cards. Americans enjoyed and often saved the vibrant little advertisements found in product packages or distributed by local merchants. Many survive as historical records of commercialism in the United States.