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- Manufacturer's Label with Care Instructions for a Flame Resistant Paper Dress, 1966-1967 - The Scott Paper Company offered paper dresses in 1966 as a promotional gimmick to help sell their paper products. Scott's "Paper Caper" dresses became a surprise hit, launching a nationwide fad for paper apparel. Paper garments promised convenience--you could simply discard it after one wearing. Washing the dress--which would make it highly flammable--was discouraged!
- 1966-1967
- Collections - Artifact
Manufacturer's Label with Care Instructions for a Flame Resistant Paper Dress, 1966-1967
The Scott Paper Company offered paper dresses in 1966 as a promotional gimmick to help sell their paper products. Scott's "Paper Caper" dresses became a surprise hit, launching a nationwide fad for paper apparel. Paper garments promised convenience--you could simply discard it after one wearing. Washing the dress--which would make it highly flammable--was discouraged!