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- Subaru Sales Brochure, "4 Wheel Drive Wagon, Now You Can Do Your Truckin' In a Car," 1977 - Japanese automaker Subaru was founded in 1953 and exported its first cars to the United States in 1968. The company became known for its horizontally opposed boxer engines and its widespread use of all-wheel drive. Subaru's outdoorsy wagons and crossovers attracted a devoted following among American car buyers.
- 1977
- Collections - Artifact
Subaru Sales Brochure, "4 Wheel Drive Wagon, Now You Can Do Your Truckin' In a Car," 1977
Japanese automaker Subaru was founded in 1953 and exported its first cars to the United States in 1968. The company became known for its horizontally opposed boxer engines and its widespread use of all-wheel drive. Subaru's outdoorsy wagons and crossovers attracted a devoted following among American car buyers.
- "Presenting the Official Jeep/1988 U.S. Olympic Team Gift Collection," 1988 - Chrysler's Jeep brand sponsored the 1988 U.S. Olympic Team at both the Winter Games held in Calgary, Alberta, Canada, and at the Summer Games held in Seoul, South Korea. This catalog featured a variety of co-branded Jeep/U.S. Olympic Team merchandise including hats, shirts, mugs, pins, and pens.
- 1988
- Collections - Artifact
"Presenting the Official Jeep/1988 U.S. Olympic Team Gift Collection," 1988
Chrysler's Jeep brand sponsored the 1988 U.S. Olympic Team at both the Winter Games held in Calgary, Alberta, Canada, and at the Summer Games held in Seoul, South Korea. This catalog featured a variety of co-branded Jeep/U.S. Olympic Team merchandise including hats, shirts, mugs, pins, and pens.
- 1966 Toyota Sales Brochure, "There's More to Driving Than Just the Shape You're In" - In the 1960s Volkswagen's "Beetle" was the bestselling imported car in America, but it was a 1930s design. Toyota's new 1966 Corona not only looked different, it had more room, better performance, and was more comfortable. Toyota would eventually replace Volkswagen as the bestselling foreign car maker.
- 1966
- Collections - Artifact
1966 Toyota Sales Brochure, "There's More to Driving Than Just the Shape You're In"
In the 1960s Volkswagen's "Beetle" was the bestselling imported car in America, but it was a 1930s design. Toyota's new 1966 Corona not only looked different, it had more room, better performance, and was more comfortable. Toyota would eventually replace Volkswagen as the bestselling foreign car maker.
- Herman Miller Textiles Swatches, "19 Flame Resistant Casements," 1964 - Early modernist design was starkly minimal, but mid-century modern designer Alexander Girard's work challenged and expanded the movement. Girard humanized modernism through his colorful and whimsical textile, furniture, graphic, and interior designs. As the Director of Design in Herman Miller's Textile Division from 1952 until 1973, Girard designed over 300 textiles, often using bold color combinations and abstract patterns.
- 1964
- Collections - Artifact
Herman Miller Textiles Swatches, "19 Flame Resistant Casements," 1964
Early modernist design was starkly minimal, but mid-century modern designer Alexander Girard's work challenged and expanded the movement. Girard humanized modernism through his colorful and whimsical textile, furniture, graphic, and interior designs. As the Director of Design in Herman Miller's Textile Division from 1952 until 1973, Girard designed over 300 textiles, often using bold color combinations and abstract patterns.
- Herman Miller Textiles Swatches, "20 Super Wool," 1964 - Early modernist design was starkly minimal, but mid-century modern designer Alexander Girard's work challenged and expanded the movement. Girard humanized modernism through his colorful and whimsical textile, furniture, graphic, and interior designs. As the Director of Design in Herman Miller's Textile Division from 1952 until 1973, Girard designed over 300 textiles, often using bold color combinations and abstract patterns.
- 1964
- Collections - Artifact
Herman Miller Textiles Swatches, "20 Super Wool," 1964
Early modernist design was starkly minimal, but mid-century modern designer Alexander Girard's work challenged and expanded the movement. Girard humanized modernism through his colorful and whimsical textile, furniture, graphic, and interior designs. As the Director of Design in Herman Miller's Textile Division from 1952 until 1973, Girard designed over 300 textiles, often using bold color combinations and abstract patterns.
- Herman Miller Textiles Swatches, "13 Graph," 1964 - Early modernist design was starkly minimal, but mid-century modern designer Alexander Girard's work challenged and expanded the movement. Girard humanized modernism through his colorful and whimsical textile, furniture, graphic, and interior designs. As the Director of Design in Herman Miller's Textile Division from 1952 until 1973, Girard designed over 300 textiles, often using bold color combinations and abstract patterns.
- 1964
- Collections - Artifact
Herman Miller Textiles Swatches, "13 Graph," 1964
Early modernist design was starkly minimal, but mid-century modern designer Alexander Girard's work challenged and expanded the movement. Girard humanized modernism through his colorful and whimsical textile, furniture, graphic, and interior designs. As the Director of Design in Herman Miller's Textile Division from 1952 until 1973, Girard designed over 300 textiles, often using bold color combinations and abstract patterns.
- We Hand You a Hint: The Hemco Twin-Lite is Made of Condensite, circa 1915 - Chemically synthetic plastics were developed in the early 1900s to replace shellac and hard rubber -- naturally derived substances increasingly in demand for various industrial applications. The Condensite Company of America formed in 1910 to sell a new material first developed at Thomas Edison's West Orange laboratory for phonograph records. Durable and nonconductive, Condensite was well suited for electrical products.
- circa 1915
- Collections - Artifact
We Hand You a Hint: The Hemco Twin-Lite is Made of Condensite, circa 1915
Chemically synthetic plastics were developed in the early 1900s to replace shellac and hard rubber -- naturally derived substances increasingly in demand for various industrial applications. The Condensite Company of America formed in 1910 to sell a new material first developed at Thomas Edison's West Orange laboratory for phonograph records. Durable and nonconductive, Condensite was well suited for electrical products.
- "The Ford Showroom" with Meredith Willson, 1947 - Ford Motor Company sponsored the CBS radio show <em>The Ford Showroom</em> in 1947. The program featured bandleader Meredith Willson, a radio and film veteran. Willson reached greater heights ten years later, when his musical inspired by his Iowa childhood, <em>The Music Man</em>, opened on Broadway to critical and commercial success.
- 1947
- Collections - Artifact
"The Ford Showroom" with Meredith Willson, 1947
Ford Motor Company sponsored the CBS radio show The Ford Showroom in 1947. The program featured bandleader Meredith Willson, a radio and film veteran. Willson reached greater heights ten years later, when his musical inspired by his Iowa childhood, The Music Man, opened on Broadway to critical and commercial success.
- Postcard Advertising the Studebaker Lark 4-Door Station Wagon, 1960 - When people started buying smaller imported cars, particularly Volkswagens, American automakers changed their "one size fits all" approach and offered small cars of their own. Studebaker of South Bend, Indiana, was one of the first. Its compact Lark debuted in 1959 and was a strong seller, partly for lack of competition. Chrysler, Ford, and General Motors introduced compacts for 1960.
- 1960
- Collections - Artifact
Postcard Advertising the Studebaker Lark 4-Door Station Wagon, 1960
When people started buying smaller imported cars, particularly Volkswagens, American automakers changed their "one size fits all" approach and offered small cars of their own. Studebaker of South Bend, Indiana, was one of the first. Its compact Lark debuted in 1959 and was a strong seller, partly for lack of competition. Chrysler, Ford, and General Motors introduced compacts for 1960.
- "Jeep Cherokee/Wagoneer SportWagons," 1984 - AMC introduced a new compact, unibody design on its Cherokee and Wagoneer models for 1984. They were the most thoroughly redesigned Jeeps in 20 years, and they were an immediate hit. These XJ-series Jeeps combined the flexibility of four-wheel drive with the comfortable ride of a sedan, and they pioneered the modern concept of the sport utility vehicle.
- 1984
- Collections - Artifact
"Jeep Cherokee/Wagoneer SportWagons," 1984
AMC introduced a new compact, unibody design on its Cherokee and Wagoneer models for 1984. They were the most thoroughly redesigned Jeeps in 20 years, and they were an immediate hit. These XJ-series Jeeps combined the flexibility of four-wheel drive with the comfortable ride of a sedan, and they pioneered the modern concept of the sport utility vehicle.