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- Trade Card for Men's Underwear, Otis Company, 1900-1920 - In the last third of the nineteenth century, American consumers could choose from an unprecedented variety of goods and services. Seeking to distinguish certain products and businesses from the competition, advertisers began to print and distribute trade cards. Though the popularity of these cards diminished after 1900, some companies employed the informative, often vibrant little advertisements well into the twentieth century.
- 1900-1920
- Collections - Artifact
Trade Card for Men's Underwear, Otis Company, 1900-1920
In the last third of the nineteenth century, American consumers could choose from an unprecedented variety of goods and services. Seeking to distinguish certain products and businesses from the competition, advertisers began to print and distribute trade cards. Though the popularity of these cards diminished after 1900, some companies employed the informative, often vibrant little advertisements well into the twentieth century.
- Receipt for Union Suits, Stephenson Underwear Mills, November 18, 1912 -
- November 18, 1912
- Collections - Artifact
Receipt for Union Suits, Stephenson Underwear Mills, November 18, 1912
- Stephenson Underwear Mills Summer Line Fabric and Color Card, 1912 -
- 1912
- Collections - Artifact
Stephenson Underwear Mills Summer Line Fabric and Color Card, 1912
- Receipt for Union Suits, Stephenson Underwear Mills, April 18, 1912 -
- April 18, 1912
- Collections - Artifact
Receipt for Union Suits, Stephenson Underwear Mills, April 18, 1912
- Carlton Mills, Inc. Sales Catalog for Men's Fashion, 1940-1950 -
- 1940-1950
- Collections - Artifact
Carlton Mills, Inc. Sales Catalog for Men's Fashion, 1940-1950
- "Tips and Pointers for Underwear Salesmen," 1923 - The Cooper Underwear Company, later renamed Jockey, produced this book to promote sales of its patented Kenosha Klosed Krotch union suit. It included advertising suggestions and information about materials, manufacturing, styles, and fit. The cover image, known as the "man on the bag," was created by popular commercial illustrator J.C. Leyendecker. It became central to the company's brand identity.
- 1923
- Collections - Artifact
"Tips and Pointers for Underwear Salesmen," 1923
The Cooper Underwear Company, later renamed Jockey, produced this book to promote sales of its patented Kenosha Klosed Krotch union suit. It included advertising suggestions and information about materials, manufacturing, styles, and fit. The cover image, known as the "man on the bag," was created by popular commercial illustrator J.C. Leyendecker. It became central to the company's brand identity.