1928 Chevrolet Advertisement, "Colorful and Youthful!"

01

Artifact Overview

Chevrolet was "colorful and youthful" for 1928, with a bigger body on a wheelbase that grew four inches from the previous model year. Two-door roadsters, like the one shown in this ad, started at $495, while four-door sedans started at $675. Chevrolet built 1.2 million cars in 1928.

Artifact Details

Artifact

Advertisement

Date Made

30 June 1928

Creator Notes

Advertising artwork by Fred Mizen. Commissioned by Chevrolet Motor Company, Detroit, Michigan.

Location

By Request in the Benson Ford Research Center

Object ID

87.14.14.3

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 11.625 in
Width: 8.313 in

1928 Chevrolet Advertisement, "Colorful and Youthful!"