Godiva Chocolate Ad, "Good Evening," 1987

01

Artifact Overview

By the 1980s, the growth of shopping malls made it possible for specialty retailers to expand quickly. Shoppers with disposable income soon found ready access to stores like Godiva, a gourmet chocolatier. Buying upscale goods, even on a small scale, made many consumers feel accomplished and sophisticated.

Artifact Details

Artifact

Advertisement

Date Made

1987

Subject Date

1987

Creator Notes

Made for Godiva Chocolate.

Location

Not on exhibit to the public.

Object ID

2010.99.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 13.25 in
Width: 10.25 in

Inscriptions

At bottom of advertisement: Good Evening Descriptive paragraph under image includes: Perfect evenings begin with sunsets. And end with Godiva Chocolates. / For every luscious morsel is made to be relished slowly. / And each delicate piece is an exquisite sight to behold. Endowed with rich, delectable fillings / waiting to be savored and remembered... long after the twilight.
Godiva Chocolate Ad, "Good Evening," 1987