"The IBM Pavilion. New York World's Fair, 1964-1965"

01

Artifact Overview

This souvenir booklet was produced by IBM to document the company's pavilion at the 1964-65 New York World's Fair. The booklet (designed by Paul Rand) includes photographs of the Eames Office-designed "Information Machine" theatre, interactive kiosks, mechanical puppet shows, and demonstrations of new IBM computing technologies. The booklet vividly conveys the dynamic, festive and traditional-yet-futuristic feel of the IBM pavilion.

Artifact Details

Artifact

Booklet

Date Made

1964-1965

Subject Date

1964-1965

Creator Notes

Brochure design and typography by Paul Rand for International Business Machine Corporation (IBM), Armonk, New York.

Location

Not on exhibit to the public.

Object ID

2013.114.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 7.875 in
Width: 8.188 in

Inscriptions

Text on front cover: IBM / FAIR Written in lower right front cover, as part of cover: Paul Rand
"The IBM Pavilion. New York World's Fair, 1964-1965"