Ford Battery Display, October 1940

01

Artifact Overview

Ford sold car batteries as part of its accessories program. Dry-cell batteries were marketed with 13 plates, 15 plates or 17 plates per cell. More plates meant a higher ampere-hours rating. Customers could trade in old batteries toward the purchase of new ones. The Ford-branded batteries were made by Electric Battery Company and Willard Storage Battery Company.

Artifact Details

Artifact

Photographic print

Subject Date

08 October 1940

Location

By Request in the Benson Ford Research Center

Object ID

64.167.833.P.74495

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)
Linen (Material)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 8.000 in
Width: 11.000 in

Ford Battery Display, October 1940