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- Sales Brochure for 2003 Ford Mustang, "A/X/Z-Plan Centennial Sales Celebration, 100 Years" - Purists panicked at rumors that Ford would fit its iconic pony car with front-wheel drive, but the fourth-generation Mustang debuted for 1994 with a traditional rear-wheel-drive layout. While the car looked decidedly modern, old styling cues like tribar taillights and a grille-mounted horse badge added a touch of nostalgia. The basic design had a ten-year run ending in 2004.
- 2003
- Collections - Artifact
Sales Brochure for 2003 Ford Mustang, "A/X/Z-Plan Centennial Sales Celebration, 100 Years"
Purists panicked at rumors that Ford would fit its iconic pony car with front-wheel drive, but the fourth-generation Mustang debuted for 1994 with a traditional rear-wheel-drive layout. While the car looked decidedly modern, old styling cues like tribar taillights and a grille-mounted horse badge added a touch of nostalgia. The basic design had a ten-year run ending in 2004.
- Dooling "Mercury Second Series" Gas-Powered Racing Tether Car, 1940-1941 - Tether cars, gas-powered model race cars, were popular in the 1930s and 1940s. They were raced individually while tethered to a central pivot, or against each other on a scaled-down board track. This second series "Mercury" from Dooling Brothers features a cast aluminum body and frame. Its front-wheel-drive layout is somewhat unusual for a tether car.
- 1940-1941
- Collections - Artifact
Dooling "Mercury Second Series" Gas-Powered Racing Tether Car, 1940-1941
Tether cars, gas-powered model race cars, were popular in the 1930s and 1940s. They were raced individually while tethered to a central pivot, or against each other on a scaled-down board track. This second series "Mercury" from Dooling Brothers features a cast aluminum body and frame. Its front-wheel-drive layout is somewhat unusual for a tether car.
- Can Label, "Spring Maid Brand Cut Green Beans," 1904-1958 - Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for Spring Maid Brand Cut Green Beans, helped catch the attention of potential customers - hopefully encouraging them to purchase the company's product rather than that of a competitor.
- 1904-1958
- Collections - Artifact
Can Label, "Spring Maid Brand Cut Green Beans," 1904-1958
Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for Spring Maid Brand Cut Green Beans, helped catch the attention of potential customers - hopefully encouraging them to purchase the company's product rather than that of a competitor.
- "Shoe Peg Country Gentleman Fancy Corn," circa 1918 - Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this elegant design for President Brand "Shoe Peg Country Gentleman Fancy Corn," helped catch the attention of potential customers--hopefully encouraging them to purchase the company's product rather than that of a competitor.
- circa 1918
- Collections - Artifact
"Shoe Peg Country Gentleman Fancy Corn," circa 1918
Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this elegant design for President Brand "Shoe Peg Country Gentleman Fancy Corn," helped catch the attention of potential customers--hopefully encouraging them to purchase the company's product rather than that of a competitor.
- Crate Label, "C.F.C.A. Brand Sliced Yellow Cling Peaches," 1920-1930 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for C.F.C.A. Brand Sliced Yellow Cling Peaches, were created to attract grocers purchasing goods from wholesale markets.
- 1920-1930
- Collections - Artifact
Crate Label, "C.F.C.A. Brand Sliced Yellow Cling Peaches," 1920-1930
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for C.F.C.A. Brand Sliced Yellow Cling Peaches, were created to attract grocers purchasing goods from wholesale markets.
- Can Label, "Hatchet Brand Asparagus Tips," circa 1900 - Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for Hatchet Brand Asparagus Tips, helped catch the attention of potential customers, familiarize them with the brand image, and encourage them to purchase the company's product rather than that of a competitor.
- circa 1900
- Collections - Artifact
Can Label, "Hatchet Brand Asparagus Tips," circa 1900
Manufacturers of similar products sought ways to make their company's goods stand out on store shelves. Attractive labels, like this design for Hatchet Brand Asparagus Tips, helped catch the attention of potential customers, familiarize them with the brand image, and encourage them to purchase the company's product rather than that of a competitor.
- Can Label, "Butterfly Brand Telephone Peas," circa 1950 - Throughout the late-19th to early-20th centuries, lithographers created labels to help sell products. Manufacturers of foodstuffs utilized the same design for several different products -- a strategy which helped customers distinguish one brand over another. Olney and Floyd's Butterfly Brand products were easy to identify with their colorful, eye-catching labels and signature butterfly.
- circa 1950
- Collections - Artifact
Can Label, "Butterfly Brand Telephone Peas," circa 1950
Throughout the late-19th to early-20th centuries, lithographers created labels to help sell products. Manufacturers of foodstuffs utilized the same design for several different products -- a strategy which helped customers distinguish one brand over another. Olney and Floyd's Butterfly Brand products were easy to identify with their colorful, eye-catching labels and signature butterfly.
- Crate Label, "Atlas Brand Blackberries," 1920-1930 - In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Atlas Brand Blackberries, were created to attract grocers purchasing goods from wholesale markets.
- 1920-1930
- Collections - Artifact
Crate Label, "Atlas Brand Blackberries," 1920-1930
In 1869, the transcontinental railroad opened eastern markets to the West Coast produce industry for the first time. As produce companies shipped crates of fruits and vegetables across the country, they needed a way to distinguish their goods from their competitors'. Colorful, eye-catching labels, like this one for Atlas Brand Blackberries, were created to attract grocers purchasing goods from wholesale markets.
- Advertisement for Buick Roadmaster, "It Makes You Feel Like the Man You Are," 1954 - Buick played heavily on buyers' emotions with this advertisement for its 1954 Roadmaster. The ad included a curious metric, noting that Roadmaster "sells for the lowest price-per-pound in the fine-car field." The two-door hardtop coupe pictured in the ad was priced at $3,373 and weighed 4,215 pounds. That's 80 cents per pound!
- July 10, 1954
- Collections - Artifact
Advertisement for Buick Roadmaster, "It Makes You Feel Like the Man You Are," 1954
Buick played heavily on buyers' emotions with this advertisement for its 1954 Roadmaster. The ad included a curious metric, noting that Roadmaster "sells for the lowest price-per-pound in the fine-car field." The two-door hardtop coupe pictured in the ad was priced at $3,373 and weighed 4,215 pounds. That's 80 cents per pound!
- Label, "Heinz & Noble Brand English Chow Chow," 1869-1872 - In 1869, entrepreneur H.J. Heinz entered the processed food business with L.C. Noble to form Heinz & Noble. Horseradish was their first product, quickly followed by celery sauce and pickled cucumbers (pickles today). The company's product line continued to expand to include other varieties of pickled foods and condiments, like English Chow Chow.
- 1869-1872
- Collections - Artifact
Label, "Heinz & Noble Brand English Chow Chow," 1869-1872
In 1869, entrepreneur H.J. Heinz entered the processed food business with L.C. Noble to form Heinz & Noble. Horseradish was their first product, quickly followed by celery sauce and pickled cucumbers (pickles today). The company's product line continued to expand to include other varieties of pickled foods and condiments, like English Chow Chow.