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- Lincoln Futura Concept Car, 1955 - The Lincoln Futura, designed by William M. Schmidt, was a sensation at auto shows in 1955. The concept car boasted push-button transmission controls, a 300-horsepower V-8 engine, and a double-dome canopy roof. Hollywood customizer George Barris bought the Futura in 1959 and, a few years later, turned it into the Batmobile for the 1966-1968 <em>Batman</em> television series.

- February 18, 1955
- Collections - Artifact
Lincoln Futura Concept Car, 1955
The Lincoln Futura, designed by William M. Schmidt, was a sensation at auto shows in 1955. The concept car boasted push-button transmission controls, a 300-horsepower V-8 engine, and a double-dome canopy roof. Hollywood customizer George Barris bought the Futura in 1959 and, a few years later, turned it into the Batmobile for the 1966-1968 Batman television series.
- 1950 Lincoln Presidential Limousine Used by Dwight D. Eisenhower - This massive convertible Lincoln was built for President Harry S Truman in 1950, but it is most associated with Truman's successor Dwight D. Eisenhower, who used the car from 1952 until 1960. Eisenhower added the distinctive plastic "bubble top." Presidents John F. Kennedy and Lyndon B. Johnson also used this car as a spare until its retirement in 1967.

- 1950-1967
- Collections - Artifact
1950 Lincoln Presidential Limousine Used by Dwight D. Eisenhower
This massive convertible Lincoln was built for President Harry S Truman in 1950, but it is most associated with Truman's successor Dwight D. Eisenhower, who used the car from 1952 until 1960. Eisenhower added the distinctive plastic "bubble top." Presidents John F. Kennedy and Lyndon B. Johnson also used this car as a spare until its retirement in 1967.
- Lincoln-Mercury Times, July-August 1955 - Ford Motor Company's Lincoln-Mercury Division published its <em>Lincoln-Mercury Times</em> promotional magazine bimonthly and distributed it through the division's network of dealers. The magazine featured a mix of travelogues, restaurant reviews, general-interest stories, and tips for Lincoln-Mercury owners. <em>Lincoln-Mercury Times</em> occasionally carried pieces by celebrated writers like Aldous Huxley.

- July 1955-August 1955
- Collections - Artifact
Lincoln-Mercury Times, July-August 1955
Ford Motor Company's Lincoln-Mercury Division published its Lincoln-Mercury Times promotional magazine bimonthly and distributed it through the division's network of dealers. The magazine featured a mix of travelogues, restaurant reviews, general-interest stories, and tips for Lincoln-Mercury owners. Lincoln-Mercury Times occasionally carried pieces by celebrated writers like Aldous Huxley.
- Lincoln Town Car Emblem, 1991 - An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to <em>our</em> identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.

- 1991
- Collections - Artifact
Lincoln Town Car Emblem, 1991
An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to our identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- Ford Sales Brochure, "Quick Facts about the 1968 Cars" - Car brochures have evolved from straightforward product catalogues into polished creative sales tools. Their quality paper, rich color, inventive formats, and sophisticated graphic design all contribute to a buyer's developing impression of a car in a showroom. Advertising might entice people to a dealership, but brochures extend and deepen the relationship between vehicle and potential buyer.

- 1968
- Collections - Artifact
Ford Sales Brochure, "Quick Facts about the 1968 Cars"
Car brochures have evolved from straightforward product catalogues into polished creative sales tools. Their quality paper, rich color, inventive formats, and sophisticated graphic design all contribute to a buyer's developing impression of a car in a showroom. Advertising might entice people to a dealership, but brochures extend and deepen the relationship between vehicle and potential buyer.
- "Pictorial History of the Lincoln Car," 1955 - Thirty-three years of Lincoln styling are represented in this poster, from the company's early designs under Henry Leland and Wilfred Leland, to the marque's renaissance under Edsel Ford, to its refreshed post-World War II models. Many changes are shown, but none is quite so dramatic as that between the staid Model K of 1935 and the streamlined Zephyr of 1936.

- 1922-1955
- Collections - Artifact
"Pictorial History of the Lincoln Car," 1955
Thirty-three years of Lincoln styling are represented in this poster, from the company's early designs under Henry Leland and Wilfred Leland, to the marque's renaissance under Edsel Ford, to its refreshed post-World War II models. Many changes are shown, but none is quite so dramatic as that between the staid Model K of 1935 and the streamlined Zephyr of 1936.
- 1961 Lincoln Continental Presidential Limousine Used by John F. Kennedy - President John F. Kennedy was assassinated in this car on November 22, 1963. The midnight blue, un-armored convertible was rebuilt with a permanent roof, titanium armor plating, and more somber black paint. The limousine returned to the White House and remained in service until 1977. The modified car shows the fundamental ways in which presidential security changed after Kennedy's death.

- November 22, 1963
- Collections - Artifact
1961 Lincoln Continental Presidential Limousine Used by John F. Kennedy
President John F. Kennedy was assassinated in this car on November 22, 1963. The midnight blue, un-armored convertible was rebuilt with a permanent roof, titanium armor plating, and more somber black paint. The limousine returned to the White House and remained in service until 1977. The modified car shows the fundamental ways in which presidential security changed after Kennedy's death.
- Drawing, "Regulator Ass'y Door Window," Lincoln Automobile, August 26, 1947 - The Ford Motor Company created over a million parts drawings from 1903 to 1957. Many of these drawings specify engineering requirements for the components of Ford-made vehicles--including automobiles, trucks, tractors, military vehicles and Tri-motor airplanes. Others document assembly components, stages of casting and forging, or experimental designs. Beginning in the 1940s, Ford transferred the drawings to microfilm.

- August 26, 1947
- Collections - Artifact
Drawing, "Regulator Ass'y Door Window," Lincoln Automobile, August 26, 1947
The Ford Motor Company created over a million parts drawings from 1903 to 1957. Many of these drawings specify engineering requirements for the components of Ford-made vehicles--including automobiles, trucks, tractors, military vehicles and Tri-motor airplanes. Others document assembly components, stages of casting and forging, or experimental designs. Beginning in the 1940s, Ford transferred the drawings to microfilm.
- Ford Public Relations Memo regarding Letter from Lincoln, Age 14, January 19, 1966 - In January 1966, Ford public relations assistant Milton D. West replied to Lincoln, a 14-year-old car enthusiast from Michigan, who was curious about the time needed to design an automobile. West explained that the 1967 Lincoln Continental's design had been completed long ago. He added that, even in early 1966, the 1968 Lincoln Continental's design was largely finished too.

- January 19, 1966
- Collections - Artifact
Ford Public Relations Memo regarding Letter from Lincoln, Age 14, January 19, 1966
In January 1966, Ford public relations assistant Milton D. West replied to Lincoln, a 14-year-old car enthusiast from Michigan, who was curious about the time needed to design an automobile. West explained that the 1967 Lincoln Continental's design had been completed long ago. He added that, even in early 1966, the 1968 Lincoln Continental's design was largely finished too.
- Mercury Grand Marquis Nameplate, 1980-1990 - Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.

- 1980-1990
- Collections - Artifact
Mercury Grand Marquis Nameplate, 1980-1990
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.