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- Sales and Product Information for the 2000 Toyota Prius - Toyota debuted its Prius model in Japan in 1997, and then introduced it to the U.S. market three years later. The fuel-efficient, gas-electric hybrid attracted both ecologically and economically conscious consumers. This product information booklet highlighted Prius's advanced technology, well suited to the dawning 21st century.
- 2000
- Collections - Artifact
Sales and Product Information for the 2000 Toyota Prius
Toyota debuted its Prius model in Japan in 1997, and then introduced it to the U.S. market three years later. The fuel-efficient, gas-electric hybrid attracted both ecologically and economically conscious consumers. This product information booklet highlighted Prius's advanced technology, well suited to the dawning 21st century.
- Toyota Tundra Nameplate, 2007-2011 - Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
- 2007-2011
- Collections - Artifact
Toyota Tundra Nameplate, 2007-2011
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
- 2002 Toyota Prius Sedan - Hybrid automobiles improve fuel efficiency and reduce tailpipe emissions compared with standard internal combustion-powered cars. Hybrids use small internal combustion engines and battery-powered electric motors. Powerful computers and sophisticated software coordinate the smooth, seamless transfer of power between the two units. This Prius is one of Toyota's first-generation hybrids, introduced in the United States in 2000.
- 2002
- Collections - Artifact
2002 Toyota Prius Sedan
Hybrid automobiles improve fuel efficiency and reduce tailpipe emissions compared with standard internal combustion-powered cars. Hybrids use small internal combustion engines and battery-powered electric motors. Powerful computers and sophisticated software coordinate the smooth, seamless transfer of power between the two units. This Prius is one of Toyota's first-generation hybrids, introduced in the United States in 2000.
- Toyota Matrix Nameplate, 2003-2008 - Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
- 2003-2008
- Collections - Artifact
Toyota Matrix Nameplate, 2003-2008
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
- Toyota Tundra Nameplate, 2007-2011 - Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
- 2007-2011
- Collections - Artifact
Toyota Tundra Nameplate, 2007-2011
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
- Toyota Emblem, 2000-2011 - An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to <em>our</em> identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- 2000-2011
- Collections - Artifact
Toyota Emblem, 2000-2011
An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to our identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.