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- How to Earn the Keys to Dad's Car, 1966 - Ford Motor Company's Lincoln-Mercury Division published <em>How to Earn the Keys to Dad's Car</em> in 1966. It included advice to both teenagers and parents for safe and responsible driving. The booklet featured Colette Daiute, Miss Teenage America 1966 and youth safety spokesperson for Lincoln-Mercury. Automakers distributed guidebooks to high schools -- hoping that student drivers would someday become loyal customers.
- 1966
- Collections - Artifact
How to Earn the Keys to Dad's Car, 1966
Ford Motor Company's Lincoln-Mercury Division published How to Earn the Keys to Dad's Car in 1966. It included advice to both teenagers and parents for safe and responsible driving. The booklet featured Colette Daiute, Miss Teenage America 1966 and youth safety spokesperson for Lincoln-Mercury. Automakers distributed guidebooks to high schools -- hoping that student drivers would someday become loyal customers.