Search
- 1926 Dodge Brothers Advertisement, "Dodge Brothers Special Coach" - Dodge Brothers introduced its all-steel auto bodies -- the industry's first -- for 1923. This 1926 advertisement promotes the company's two-door Special Coach. Dodge Brothers' upmarket Special line included nickeled bumpers and radiators, steel disc wheels, and a motometer radiator cap, among other features. The Special Coach started at $1,135.

- November 01, 1925
- Collections - Artifact
1926 Dodge Brothers Advertisement, "Dodge Brothers Special Coach"
Dodge Brothers introduced its all-steel auto bodies -- the industry's first -- for 1923. This 1926 advertisement promotes the company's two-door Special Coach. Dodge Brothers' upmarket Special line included nickeled bumpers and radiators, steel disc wheels, and a motometer radiator cap, among other features. The Special Coach started at $1,135.
- Dodge Brothers Hubcap, 1918-1928 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Dodge Brothers Radiator Emblem, circa 1920 - After several years as suppliers to Ford Motor Company, brothers John and Horace Dodge formed their own automobile company in 1914. They selected a logo with two interlocking triangles to represent the brothers' close collaboration. Although their logo resembles the Jewish Star of David, John and Horace Dodge were Presbyterians. Chrysler purchased the Dodge Brothers company in 1928.

- circa 1920
- Collections - Artifact
Dodge Brothers Radiator Emblem, circa 1920
After several years as suppliers to Ford Motor Company, brothers John and Horace Dodge formed their own automobile company in 1914. They selected a logo with two interlocking triangles to represent the brothers' close collaboration. Although their logo resembles the Jewish Star of David, John and Horace Dodge were Presbyterians. Chrysler purchased the Dodge Brothers company in 1928.
- Dodge Brothers Hubcap, 1918-1928 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Dodge Brothers Hubcap, 1918-1928 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Dodge Brothers Hubcap, 1918-1928 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Dodge Brothers Hubcap, 1918-1928 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.
- Dodge Brothers Radiator Emblem, circa 1920 - After several years as suppliers to Ford Motor Company, brothers John and Horace Dodge formed their own automobile company in 1914. They selected a logo with two interlocking triangles to represent the brothers' close collaboration. Although their logo resembles the Jewish Star of David, John and Horace Dodge were Presbyterians. Chrysler purchased the Dodge Brothers company in 1928.

- circa 1920
- Collections - Artifact
Dodge Brothers Radiator Emblem, circa 1920
After several years as suppliers to Ford Motor Company, brothers John and Horace Dodge formed their own automobile company in 1914. They selected a logo with two interlocking triangles to represent the brothers' close collaboration. Although their logo resembles the Jewish Star of David, John and Horace Dodge were Presbyterians. Chrysler purchased the Dodge Brothers company in 1928.
- Dodge Brothers Hubcap, 1918-1928 - An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to <em>our</em> identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to our identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- Dodge Brothers Hubcap, 1918-1928 - Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.

- 1918-1928
- Collections - Artifact
Dodge Brothers Hubcap, 1918-1928
Early automobile wheels had a central hub with a greased wheel bearing. Hub caps kept grease in and dust out. As wheels evolved and hubcaps became functionally unnecessary, they remained important to both manufacturers -- who branded wheel covers with maker names or logos -- and consumers -- who identified with hubcaps as statements about their cars and themselves.