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- Trade Card for Fisk Bicycle Tires, circa 1938 - In the last third of the nineteenth century, American consumers could choose from an unprecedented variety of goods and services. Seeking to distinguish certain products and businesses from the competition, advertisers began to print and distribute trade cards. Though the popularity of these cards diminished after 1900, some companies employed the informative, often vibrant little advertisements well into the twentieth century.
- circa 1938
- Collections - Artifact
Trade Card for Fisk Bicycle Tires, circa 1938
In the last third of the nineteenth century, American consumers could choose from an unprecedented variety of goods and services. Seeking to distinguish certain products and businesses from the competition, advertisers began to print and distribute trade cards. Though the popularity of these cards diminished after 1900, some companies employed the informative, often vibrant little advertisements well into the twentieth century.
- Fisk "Time to Re-Tire" Sign, 1920-1940 - Potential customers seeing this sign at a service station would know that Fisk Tires were sold there. Begun as the Fisk Rubber Company in 1898 and headquartered in Chicopee, Massachusetts, Fisk was one of five tire companies that dominated the American tire industry between 1920 and 1937. Facing competition during the 1930s, Fisk was acquired by U.S. Rubber in 1940.
- 1920-1940
- Collections - Artifact
Fisk "Time to Re-Tire" Sign, 1920-1940
Potential customers seeing this sign at a service station would know that Fisk Tires were sold there. Begun as the Fisk Rubber Company in 1898 and headquartered in Chicopee, Massachusetts, Fisk was one of five tire companies that dominated the American tire industry between 1920 and 1937. Facing competition during the 1930s, Fisk was acquired by U.S. Rubber in 1940.