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- Texaco Signpost, 1940-1960 - In 1937, Texaco hired visionary industrial designer Walter Dorwin Teague to redesign and modernize its stations. By 1940, Texaco had 500 stations with clean white porcelain, green lines, and bold red stars. Teague's design was a beacon to drivers, promising friendly attendants, quality gasoline, and clean restrooms. This "banjo" sign was also designed by Teague.
- 1940-1960
- Collections - Artifact
Texaco Signpost, 1940-1960
In 1937, Texaco hired visionary industrial designer Walter Dorwin Teague to redesign and modernize its stations. By 1940, Texaco had 500 stations with clean white porcelain, green lines, and bold red stars. Teague's design was a beacon to drivers, promising friendly attendants, quality gasoline, and clean restrooms. This "banjo" sign was also designed by Teague.