Advertising Poster, Barney Oldfield Endorses Firestone Tires for all His Race Cars, circa 1910

Summary

Racing hero Barney Oldfield built a career from his first race in Ford's "999." Then as now, durable tires were a key to victory, and Firestone sponsored his efforts. This poster features many of Oldfield's rides prior to 1910, including "999" at top left.

Racing hero Barney Oldfield built a career from his first race in Ford's "999." Then as now, durable tires were a key to victory, and Firestone sponsored his efforts. This poster features many of Oldfield's rides prior to 1910, including "999" at top left.

Artifact

Poster

Date Made

circa 1910

Subject Date

1902-1903

Creators

Morgan Lithograph Company 

Place of Creation

United States, Ohio, Cleveland 

Creator Notes

Printed by Morgan Lithograph Company, Cleveland, Ohio

Collection Title

Poster Collection 

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

00.4.4187

Credit

From the Collections of The Henry Ford.

Material

backing (textile material)
Linen (Material)
Paper (Fiber product)

Technique

Lithography

Color

Multicolored

Dimensions

Height: 34 in

Width: 24 in

Inscriptions

Printed at top on poster: "THE ONLY LIFE INSURANCE I CARRY / IS TO USE 'FIRESTONE TIRES' At bottom of poster: BARNEY OLDFIELD / THE VETERAN SPEED KING / COMPLIMENTS OF THE FIRESTONE TIRE & RUBBER CO. AKRON, O. AND ALL PRINCIPLE CITIES / "AMERICA'S LARGEST EXCLUSIVE TIRE AND RIM MAKERS" / MORGAN LITHO. CO. CLEVELAND, O.

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