Trade Card for Ayer's Sarsaparilla, 1880-1900

Summary

James C. Ayer (1818-1878), a purveyor of patent medicines in the 19th century, claimed his treatments could cure colds, coughs, and other ailments, purify the blood, and invigorate the hair. Ayer--and later his company--successfully marketed his products by printing thousands of trade cards, almanacs, and newspaper and magazine ads. Ayer's company continued production well into the 20th century.

James C. Ayer (1818-1878), a purveyor of patent medicines in the 19th century, claimed his treatments could cure colds, coughs, and other ailments, purify the blood, and invigorate the hair. Ayer--and later his company--successfully marketed his products by printing thousands of trade cards, almanacs, and newspaper and magazine ads. Ayer's company continued production well into the 20th century.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 5.25 in

Width: 3.125 in

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