"Drink Vernor's Ginger Ale" Sign, 1945-1960

Vernor's is the oldest surviving ginger ale brand in the United States. It was introduced in 1866 by James Vernor, a Detroit pharmacist, who discovered that his concoction took on a unique flavor when aged in a wooden keg. Vernor's was featured at local soda fountains, then franchised to independent bottling companies who promised to adhere to the original recipe.