Henry Ford Museum of American Innovation, Ford Rouge Factory Tour and Giant Screen Experience will be closed Monday, March 16 for a day of staff learning and development. We appreciate your patience and understanding.

Henry Ford Museum of American Innovation, Ford Rouge Factory Tour and Giant Screen Experience will be closed Monday, March 16 for a day of staff learning and development. We appreciate your patience and understanding.

Postcard, Ford Motor Company at Century of Progress International Exposition, Chicago, Illinois, 1934

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Artifact Overview

Chicago's 1933-34 Century of Progress Exposition used the theme of progress to encourage optimism during the Depression. This postcard depicts Ford Motor Company's 1934 exhibition building, which featured a central Rotunda designed to simulate graduated clusters of gears. After the fair, this building became an attraction at Ford headquarters in Dearborn, Michigan, until it burned down in 1962.

Artifact Details

Artifact

Postcard

Date Made

1934

Subject Date

1934

Creators

Place of Creation

Collection Title

Research Center General Postcard Collection

Location

By Request in the Benson Ford Research Center

Object ID

64.167.554.5

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Cardboard
Paper (Fiber product)

Technique

Photomechanical processes

Color

Multicolored

Dimensions

Height: 3.5 in
Width: 5.5 in

Inscriptions

Text at upper right of front: Ford Exposition Building, Chicago World's Fair Text upper left corner of front: 36A23 Text on reverse: FORD BUILDING / 900 FEET IN LENGTH, 10 STORIES HIGH IN CENTER, THE / FORD BUILDING IS ONE OF THE LARGEST AND MOST MAGN / IFICENT BUILDINGS EVER CONSTRUCTED FOR A WORLD'S FAIR.
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