Etch-A-Sketch, 1961
Add to SetSummary
When Ohio Art introduced their new Etch A Sketch magic slate in July 1960, it was the first toy that the manufacturer promoted through television advertising, helping to assure the engaging toy's immediate success. Made of plastic with a magnetic screen, the "artist" could draw horizontal and vertical lines by turning two white knobs at the bottom of the screen.
When Ohio Art introduced their new Etch A Sketch magic slate in July 1960, it was the first toy that the manufacturer promoted through television advertising, helping to assure the engaging toy's immediate success. Made of plastic with a magnetic screen, the "artist" could draw horizontal and vertical lines by turning two white knobs at the bottom of the screen.
Artifact
Toy (Recreational artifact)
Date Made
1961
Location
Not on exhibit to the public.
Object ID
2000.93.1
Credit
From the Collections of The Henry Ford.
Material
Plastic
Aluminum (Metal)
Cardboard
Color
Red
Yellow (Color)
Blue
Dimensions
Height: 11 in
Width: 13 in
Length: 2 in
Inscriptions
sides of product package: THE AMAZING / ETCH A SKETCH / MAGIC SCREEN / unlimited design possibilities / SKETCH ERASE AND SKETCH AGAIN / ANOTHER Creation BY THE OHIO ART COL, BRYAN, OHIO / MADE IN U.S.A.