Advertisement for the 1909 Ford Model T, "The Ford Four Cylinder," October 1, 1908

Summary

In advertisements, Ford Motor Company emphasized key technological features and the low prices of their Model Ts. Ford's usage of the stronger, more durable vanadium steel for axles, gears, and other parts enabled the company to make a lighter, sturdier, and more reliable vehicle than other early competitors.

In advertisements, Ford Motor Company emphasized key technological features and the low prices of their Model Ts. Ford's usage of the stronger, more durable vanadium steel for axles, gears, and other parts enabled the company to make a lighter, sturdier, and more reliable vehicle than other early competitors.

Artifact

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Date Made

1 October 1908

Subject Date

1 October 1908

Creators

Ford Motor Company 

Creator Notes

Made for Ford Motor Company

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

64.167.19.440

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

backing (textile material)
Paper (Fiber product)

Technique

Printing (Process)

Color

Black-and-white (Colors)

Dimensions

Height: 11 in

Width: 8.875 in

Inscriptions

Printed on front: The Ford Four Cylinder, / Twenty Horse Power, Five / Passenger Touring Car / $820.00 Fob. Detroit

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