1963 Buick Sales Brochure

Summary

An automobile should be designed for personal enjoyment, according to this 1963 Buick Riviera sales brochure. Whether it was the performance and power for men, or the beauty and luxury for women, the Riviera was designed to satisfy those discerning tastes.

An automobile should be designed for personal enjoyment, according to this 1963 Buick Riviera sales brochure. Whether it was the performance and power for men, or the beauty and luxury for women, the Riviera was designed to satisfy those discerning tastes.

Artifact

Trade catalog

Date Made

1963

Subject Date

1963

Creators

General Motors Corporation 

Creator Notes

Made for General Motors Corporation

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

87.1.10.2

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 9.25 in

Width: 11 in

Inscriptions

Printed inside: Some things are / very personal, / indeed...THE RIVIERA BY BUICK MEANS WONDERFUL NEW PERSONAL TRANSPORTATION TO BOTH MEN AND WOMEN...

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