Studebaker Sales Brochure, 1932

Summary

Virgil Exner's long career in automotive design included time with General Motors, Raymond Loewy Associates, and Studebaker -- for which he produced this work. Exner is best remembered for his tenure as design head at Chrysler, where his dramatic "Forward Look" characterized the company's vehicles from 1955 to 1961.

Virgil Exner's long career in automotive design included time with General Motors, Raymond Loewy Associates, and Studebaker -- for which he produced this work. Exner is best remembered for his tenure as design head at Chrysler, where his dramatic "Forward Look" characterized the company's vehicles from 1955 to 1961.

Artifact

Trade catalog

Subject Date

1932

Creators

Exner, Virgil M. (Virgil Max), 1909-1973 

Studebaker Corporation 

Creator Notes

Artwork for brochure designed by Virgil M. Exner for Studebaker Corporation.

Collection Title

Virgil M. Exner Papers 

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

90.1.1741.208

Credit

From the Collections of the Henry Ford. Gift of Virgil M. Exner, Jr.

Material

Paper (Fiber product)

Technique

Lithography

Color

Multicolored

Dimensions

Height: 9.375 in

Width: 9.625 in

Inscriptions

Handwritten in pencil, verso: "cover design & furnish drawing also conv. sedan bkgrnd".

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