Advertisement for the 1925 Ford Model T, "Within the Means of Millions"
Add to SetSummary
This advertisement, showing factory workers going home from work in their Ford Model T automobiles, illustrates the democratizing effect this low-priced car had on American society. By pricing the car well under $1000 in 1908, then regularly lowering the price -- to a surprising $290 by 1925 -- Henry Ford had brought the automobile within the reach of ordinary Americans.
This advertisement, showing factory workers going home from work in their Ford Model T automobiles, illustrates the democratizing effect this low-priced car had on American society. By pricing the car well under $1000 in 1908, then regularly lowering the price -- to a surprising $290 by 1925 -- Henry Ford had brought the automobile within the reach of ordinary Americans.
Artifact
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Date Made
1925
Subject Date
1925
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
64.167.19.492
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 11.75 in
Width: 17 in
Inscriptions
Printed in the lower left corner: Within the / means of / millions. Printed at bottom: MAKE SAFETY YOUR RESPONSIBILITY
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