Keds Window Display at the Campbell Boot Shop, Charlevoix, Michigan, circa 1930
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Artifact Overview
In the 1920s and 1930s, experts in advertising footwear encouraged shoes retailers to attract potential customers through prize contests. This Charlevoix, Michigan store held a guessing contest based on art with stereotypical depictions of Indigenous Americans. The winner received a free pair of Keds canvas shoes, which were among the most popular athletic shoes at the time.
Artifact Details
Artifact
Digital print
Subject Date
circa 1930
Collection Title
Location
Not on exhibit to the public.
Object ID
2008.145.69.2
Credit
From the Collections of The Henry Ford. Gift of Randolph C. and Nancy M. Carey.
Material
Paper (Fiber product)
Technique
Digital imaging
Color
Black-and-white (Colors)
Dimensions
Height: 8.5 in
Width: 11 in
Inscriptions
Three display signs in the window, read in part, left to right:
RULES / FOR KEDS CANVAS / GUESSING CONTEST...
HOW MANY / RED THREADS / IN THIS KEDS / CANVAS? / WIN A PRIZE /...
PRIZES / FOR KEDS CANVAS / GUESSING CONTEST / ...
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