1910 Baker Electrics Advertisement, "The Social Prestige of the Baker Electric"

Summary

The Baker Motor Vehicle Company advertised its elegantly styled electric car in this 1910 ad. Clearly aimed at well-to-do women, this advertisement discusses only a couple of the vehicle's operational and mechanical features -- a noiseless shaft drive and ease of riding. Company advertisers believed these features were desired by the refined, society-conscious woman and would encourage the purchase of their automobile.

The Baker Motor Vehicle Company advertised its elegantly styled electric car in this 1910 ad. Clearly aimed at well-to-do women, this advertisement discusses only a couple of the vehicle's operational and mechanical features -- a noiseless shaft drive and ease of riding. Company advertisers believed these features were desired by the refined, society-conscious woman and would encourage the purchase of their automobile.

Artifact

Advertisement

Date Made

13 October 1910

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

87.14.10.6

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Black-and-white (Colors)

Dimensions

Height: 10.75 in

Width: 8.5 in

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