"The Bosch Ford Attachments," circa 1914
Add to SetSummary
Bosch's "Red Devil," created in the early 1900s to promote the company's ignition components, was based on racer Camille Jenatzy. The red-haired Belgian driver was noted for his flamboyant appearance including a pointed beard, flowing duster, and goggles pushed atop his head. Jenatzy's daring driving won the 1903 Gordon Bennett Cup race -- with a Bosch ignition system in his car.
Bosch's "Red Devil," created in the early 1900s to promote the company's ignition components, was based on racer Camille Jenatzy. The red-haired Belgian driver was noted for his flamboyant appearance including a pointed beard, flowing duster, and goggles pushed atop his head. Jenatzy's daring driving won the 1903 Gordon Bennett Cup race -- with a Bosch ignition system in his car.
Artifact
Booklet
Date Made
circa 1914
Subject Date
circa 1914
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
92.150.9724
Credit
From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Black-and-white (Colors)
Red
Dimensions
Height: 9.125 in
Width: 6.125 in
Inscriptions
on cover: BOSCH MAGNETO for FORD cars on title page: METHODS FOR ADAPTING THE BOSCH MAGNETO TO FORD CARS. DESCRIPTION AND INSTRUCTIONS. on back cover: BOSCH WINS / The Proof of Superiority / THE WINNERS of the Vanderbilt Cup, the Grand Prize, the 500 Mile Sweepstakes and the Eight Trophy Races, besides the winners of practically every other important contest held here and abroad during 1914, used the Bosch Magneto for ignition...What are you doing about your ignition?