Employee Housing, Fordlandia, Brazil, June 1932
Add to SetSummary
In 1928, Ford Motor Company established Fordlandia, a 2.5 million-acre rubber plantation and industrial town, in the Amazon Rainforest. Native workers rioted two years later against imposed American work rules and behavioral restrictions. To alleviate tensions, Ford began building new housing and other amenities. The building designs, however, were patterned after management's Midwestern American aesthetics -- inappropriate for Brazil's tropical climate.
In 1928, Ford Motor Company established Fordlandia, a 2.5 million-acre rubber plantation and industrial town, in the Amazon Rainforest. Native workers rioted two years later against imposed American work rules and behavioral restrictions. To alleviate tensions, Ford began building new housing and other amenities. The building designs, however, were patterned after management's Midwestern American aesthetics -- inappropriate for Brazil's tropical climate.
Artifact
Photographic print
Date Made
20 June 1932
Subject Date
20 June 1932
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
64.167.74.40
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Technique
Gelatin silver process
Color
Black-and-white (Colors)
Dimensions
Height: 3 in
Width: 4.25 in
Share Anywhere
Use this Artifact Card to share this great find with others. From historic images to vivid descriptions, a record of rich detail is bundled inside a single card.
