Get a Dress Fashion-Approved by Oleg Cassini whether You're Having a Baby or Not, circa 1967

Summary

The Scott Paper Company's success with their promotional paper dress in 1966 started a trend for disposable fashion--other companies quickly jumped in. In 1968, the Mennen Company, makers of Baby Magic infant care products, offered women stylish paper maternity and party dresses "fashion-approved" by designer Oleg Cassini. People bought over a million paper garments between 1966 and 1968.

The Scott Paper Company's success with their promotional paper dress in 1966 started a trend for disposable fashion--other companies quickly jumped in. In 1968, the Mennen Company, makers of Baby Magic infant care products, offered women stylish paper maternity and party dresses "fashion-approved" by designer Oleg Cassini. People bought over a million paper garments between 1966 and 1968.

Artifact

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Date Made

circa 1967

Subject Date

circa 1967

Creators

Mennen Company 

Location

Not on exhibit to the public.

Object ID

2020.62.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 10.875 in

Width: 8.25 in

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