Packard Motor Car Company and Olds Motor Works Advertisements, 1904

01

Artifact Overview

Advertisements for Packard and Oldsmobile appear on this page taken from a 1904 magazine. Like most early automobile ads, the copy focuses on reputation, performance, and price. The Packard advertisement is an early example of racing as a marketing tool, while the Olds ad makes a specific appeal to city-dwelling customers.

Artifact Details

Artifact

Advertisement

Date Made

1904

Subject Date

1904

Location

By Request in the Benson Ford Research Center

Object ID

91.0.178.1595

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Black-and-white (Colors)

Dimensions

Height: 9.625 in
Width: 6.5 in

Packard Motor Car Company and Olds Motor Works Advertisements, 1904