Trade Card for Gail Borden Eagle Brand Condensed Milk, New York Condensed Milk Co., 1896
THF298609 / Trade Card for Gail Borden Eagle Brand Condensed Milk, New York Condensed Milk Co., 1896
01
Artifact Overview
Feeding infants tainted cow's milk was a common cause of infant mortality. In 1856, Gail Borden introduced Eagle Brand Condensed Milk to combat this. This product became so popular for soldiers during the Civil War that, by the end of the war, it had gained a reputation for being safe, wholesome, and nourishing -- a trusted food for infants and children.
Artifact Details
Artifact
Trade card
Date Made
1896
Subject Date
circa 1896
Collection Title
Location
Not on exhibit to the public.
Object ID
89.0.541.1577
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Lithography
Printing (Process)
Color
Multicolored
Dimensions
Height: 5.25 in
Width: 3.5 in
Keywords |
|---|
02
Related Content
SetTrade Cards Catch the Eye
- 9 Artifacts
As color printing gained momentum in the late 19th century, trade cards became a major means of advertising goods and services to potential customers. Cheap and effective, trade cards promoted products like medicine, food, stoves, sewing machines, and seeds. Americans often saved these vibrant advertisements found in product packages and distributed by local merchants. This set highlights colorful trade cards of several entrepreneurial companies.