Burger King Football Kid's Meal Toy, 1993
THF321288 / Burger King Football Kid's Meal Toy, 1993
01
Artifact Overview
Burger King introduced its "Kid's Club" campaign in the 1990s to challenge McDonald's dominance in the children's segment of the fast-food market. The Club targeted children between the ages of 2 and 13. Members received a bi-monthly newsletter that featured games, short articles, and news about promotional toys available at the restaurant.
Artifact Details
Artifact
Football (Ball for sports)
Date Made
1993
Place of Creation
Creator Notes
Distributed by Burger King. Manufactured in China. Marketed by Alcone Sims O'Brien, Irvine, California.
Location
Not on exhibit to the public.
Object ID
97.5.71
Credit
From the Collections of The Henry Ford. Gift of Jeff and Marilyn Escue.
Material
Vinyl
Batting
Color
Vermillion (Color)
Yellow (Color)
Dimensions
Length: 4 in
Inscriptions
BURGER KING/KIDS/CLUB
On tag:
REG. NO. PA-4679 (RC)
ALL NEW MATERIAL
China
Alcone Sims O'Brien
Irvine CA
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