Ford Motor Company Institutional Message Advertising Campaign, "Servant of the Millions," 1924
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Artifact Overview
In 1924-25 the Ford Motor Company published "institutional" advertisements in the Saturday Evening Post and Country Gentleman magazines and a number of newspapers. More in the vein of public relations statements than advertising, the campaign was designed to increase public awareness of the company's wide-ranging activities and to explain its overall mission.
Artifact Details
Artifact
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Date Made
1924
Subject Date
1924
Place of Creation
Creator Notes
Made for Ford Motor Company by Brotherton Company, Detroit, Michigan.
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
64.167.19.416
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Color
Black-and-white (Colors)
Dimensions
Height: 17 in
Width: 11.75 in
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